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SMS Privacy Policy

Effective Date: May 14, 2025

Your privacy is important to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you interact with our services, website, and platforms.

1. Information We Collect

We may collect the following types of information:

  • Personal identifiers such as name, email address, phone number, and IP address.
  • Device and usage information such as browser type, operating system, pages visited, and time spent on the site.
  • Account information when you register or interact with our services.
  • Payment and transaction data when applicable.
  • Any other information you voluntarily provide through forms, emails, or other communications.

2. Legal Bases for Processing

We rely on the following legal bases to collect and process your personal data:

  • Your consent, where required.
  • Performance of a contract when processing is necessary to fulfill our obligations to you.
  • Compliance with legal obligations.
  • Legitimate interests, such as improving our services, securing our systems, and preventing fraud.

3. Collection and Use of Information

We collect and use personal information to:

  • Provide and improve our services.
  • Communicate with you, including responding to inquiries and sending updates.
  • Process transactions and manage user accounts.
  • Analyze usage and trends to improve user experience.
  • Comply with legal obligations and enforce our terms and policies.

4. Disclosure of Personal Information to Third Parties

We may disclose your personal information to:

  • Service providers who help operate our business (e.g., hosting, payment processors, analytics).
  • Legal authorities, when required by law or in response to legal process.
  • Affiliated entities, under common ownership or control.
  • Other parties, with your consent or as part of a business transaction.

We ensure that any third party with whom we share personal data provides an adequate level of data protection.

5. International Transfers of Personal Information

If we transfer your personal information to countries outside of your jurisdiction, we will ensure appropriate safeguards are in place, such as:

  • Binding corporate rules
  • Standard contractual clauses approved by relevant authorities
  • Your explicit consent

6. Your Rights and Controlling Your Personal Information

You have the right to:

  • Access, correct, or delete your personal data.
  • Withdraw consent where processing is based on consent.
  • Object to or restrict certain data processing activities.
  • Request data portability.

To exercise your rights, please contact us at privacy@bentire.com

7. Cookies

We use cookies and similar tracking technologies to:

  • Analyze site traffic and usage patterns.
  • Personalize content and user experience.
  • Remember user preferences and settings.

You can control cookie settings through your browser. Disabling cookies may affect certain functionalities.

8. Business Transfers

If we are involved in a merger, acquisition, or asset sale, your personal information may be transferred as part of that transaction. We will notify you of any such change and outline your options.

9. Limits of Our Policy

This Privacy Policy does not apply to third-party websites or services linked from our services. We are not responsible for the content or privacy practices of those third parties.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in technology, legal requirements, or our practices. We will notify you of significant changes through our website or other appropriate means. The "Effective Date" at the top of this policy will indicate when it was last revised.

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

privacy@bentire.com or

Ben Tire Distributors
Attn: Data Privacy Officer
9465 Counselors Row Suite 112
Indianapolis, IN 46240-3816

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